When the House of Harley-Davidson opened in December, 1972, it was just 9,900 square feet with six employees. Today the dealership is one of the largest in the world at nearly 50,000 square feet and more than 70 employees. We have the largest selection of MotorClothes® apparel in the Midwest, along with 34 service lifts, a fleet of Master Technicians, and over 120 bikes on the showroom floor. All of our employees are dedicated to providing a world-class customer service experience to every person who walks through the door. And our efforts haven’t gone unnoticed: we are a top five Dealer News award-winner, a top Milwaukee workplace as named by the Business Journal, and the #1 “Bar & Shield” award-winning Harley-Davidson® dealer in the history of the company. Stop in anytime - we look forward to welcoming you to the House of Harley-Davidson.